AdInMo, the most innovative and player-centric monetisation platform for mobile game developers, has announced the beta release of its InGamePlay SDK 3.0. InGamePlay 3.0 builds on AdInMo’s existing tech stack which offers multi-format non-interruptive immersive advertising. The latest SDK launches clickable [...]

KameraOne, the leading short clips media company serving global audiences, and Viously, the cutting-edge ad tech and monetisation leader, have joined forces to provide a unique solution for publishers and platforms of all sizes.  This collaboration brings together the best content, [...]

Immediate, home to trusted brands that people love, which reach more than a third of UK adults, has announced a technology partnership with Mantis, a leading brand safety and contextual advertising solutions provider. This partnership will provide Immediate’s customers with [...]

Opti Digital, la ad tech Europea fundada en 2018, continúa su expansión en los mercados americano y europeo y sigue su consolidación como referente en la industria publicitaria digital española, gracias a su tecnología propia de inteligencia artificial. Opti Digital alcanza [...]

On today’s news digest: Instagram Tests Unskippable Video Ads; Ericsson to Collapse Ad Division; ITN Strikes Deal to Safeguard Content from AI  To the dismay of those subjected to the testing, Instagram has been trialling a new ad format which forces [...]

AdPlayer.Pro, a global provider of SaaS video advertising technology, has announced Q1 2024 results, highlighting significant advancements in its programmatic ad capabilities and substantial enhancements to its mobile SDKs. According to the announcement, from January to March 2024, the AdPlayer.Pro team [...]

AdPlayer.Pro, un proveedor global de tecnología de publicidad en vídeo, anunció los resultados del primer trimestre de 2024, destacando avances significativos en sus capacidades de publicidad programática y mejoras sustanciales en sus SDK móviles. Según el anuncio, de enero a marzo [...]

EX.CO, the publisher video platform powering successful video strategies for the world’s leading media groups, today (May 22nd, 2024) announced the launch of advanced video content and monetisation solutions designed specifically for ad management partners (also referred to as sales [...]

Content Ignite, the publisher-first advertising technology and monetisation platform, has unveiled its latest AI-powered solution, Dynamic Floors, helping global publishers to optimise ad revenue effectively. As a result of the increasingly complex programmatic environment, publishers are demanding more automated control and [...]

The French pubtech company Opti Digital has just unveiled its 2023 results, marking an impressive success with a notable 33% increase in gross margin. Looking ahead to 2024, the company aims for an ambitious 60% growth.  Opti Digital initially focused on [...]